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5 Reasons Why Mautic is Not Suitable for Most Businesses

5 Reasons Why Mautic is Not Suitable for Most Businesses

by content.king | Sep 22, 2017 | CRM, Marketing Automation, Mautic

I know that many people follow my posts on Mautic. According to Influencer World, I am currently ranked 16th in the world as a Mautic influencer. Everyone who knows me personally is aware of my tremendous enthusiasm for Mautic and also knows that I’ve been a supporter...
Zoho CRM | How to Cancel Your Subscription & Close Your Account

Zoho CRM | How to Cancel Your Subscription & Close Your Account

by content.king | Aug 2, 2017 | CRM, Marketing Automation, Zoho

Initially, I was super-impressed with the vast capability of the Zoho system, and we moved quickly with trialling a variety of Zoho tools and applications. Within a few months, it became apparent that the breath-taking complexity of the system meant that we could not...
Some People Don’t Make Money Because They Are Dickheads

Some People Don’t Make Money Because They Are Dickheads

by content.king | Jul 11, 2017 | Marketing, Strategy, Tactics

I recently had cause to sack a client. That’s not exactly a new thing for me, but it’s not something I’ve needed to do in quite a while. In fact, it’s the first time I’ve had to do it in several years. The client in question (let’s call him Richard) runs a...
If You Build it They Will Come – A Website Myth Dispelled

If You Build it They Will Come – A Website Myth Dispelled

by content.king | May 24, 2017 | Design, Marketing, Websites

Many people reading this post will have seen the film Field of Dreams. It’s a story about a farmer who keeps hearing voices from a cornfield that say “If you build it he will come”. The film isn’t really my cup of tea and I’m not going to spoil the story for anyone...
The Best Websites for Tradies: Putting your Lazy Website to www.work!

The Best Websites for Tradies: Putting your Lazy Website to www.work!

by content.king | Apr 28, 2017 | Google, Marketing, Websites

I’m often asked by tradies “What’s the best kind of website for me?”. I’d sure love it if the answer to that question was as simple as some people would have you believe, but it isn’t. Like so many aspects of marketing for tradesmen, the answer is “It depends”. I’m...
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