Tony Gavin

intelligent marketing that www.works! ®

Intelligent Marketing

You know my name. I help business owners develop and implement end-to-end marketing systems that drive targeted enquiries, propel sales and deliver a predictable return on your investment in marketing. My proprietary methodology is called Marketecture® and it can literally transform your business and your life.

Market

1

Define your key products or services and who they serve

Identify your best prospective customers by detailing what problems your products and services solve, who can best afford those solutions and how that serves them.

Strategy

2

Forge a clear vision of your most desired state of affairs

Develop big picture clarity on where you’d like your marketing efforts to take your business in the years ahead, then envision and articulate what that might look like.

Selling

3

Design a system that converts interest and enquiries to sales

Devise a process of warming, follow-up and follow-through that transforms interest and enquiries into the type of sales, customers and revenue you desire.

Tactics

4

Choose methods and actions to drive your strategy forward

Select the tactics that best enable your strategic vision and will take your business on a journey to reach its highest value objectives and outcomes.

Planning

5

Develop a detailed roadmap for you and your team to follow

Create a structured plan that asserts your strategy, spells out your tactics, prescribes implementation and establishes systems of accountability, reporting and refinement.

Execution

6

Implement and manage your marketing plan, your way

Use your in-house team, work with an external agency, work with my marketing agency or any combination of those three. It’s your plan. Implement and manage it your way.

Transformation

7

Replicate predictable marketing and sales outcomes

Revolutionise your business with predictable marketing and sales systems, that make your business more profitable in the now, plus more valuable and salable in the future.

People tell me that I’m a lot like this. I suspect I may fall quite a bit lower on the Tolerant of Fools scale.

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Pragmatic
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Insightful
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knowledgeable
100 %
Tolerant of Fools

About Me

If you’re expecting conventional abandon all hope. Right now.

Like a lot of entrepreneurs, I’ve tried many things in my life. Some have worked out better than others (I’m sure you know that feeling). Here’s a brief overview.

I spent four years as a soldier, sold vinyl cladding door to door, served a short sentence (that’s a good description) as a corporate executive and was a practising accountant and business advisor for many years. Other occupations have included life insurance agent, finance broker, business directory publisher, website developer and property investor – just to name a few.

I’ve started two finance companies, owned and operated a general insurance company, run a small venture capital fund, set up a B2B franchise system from the ground up, dabbled in internet and technology startups, lived life as a digital nomad in south-east Asia and run an international digital marketing agency, from the Philippines, employing 40 plus full-time staff.

I’ve exited half a dozen businesses via trade sale over the course of the past 30 years, plus had a go at a couple of securities exchange listings. And there was that failed reverse takeover attempt of a listed mining company. None of those securities exchange plays worked out for me, but at least I can say that I had a go. Hell, there’s still time for me to get it right yet!

A life less conventional

For a dozen years, I lived and worked in Asia, first in China, then travelling some more before finding love and coming to rest in the Philippines. Prior to that, I lived mostly in Australia, with a few years in England thrown in for good measure. I’ve engaged in all kinds of strange work for myself and for clients, all over the world. Variety really is the spice of life for me.

Never noted much for my warm, friendly personality, I am noted for my ability to solve complex problems and get things done. I don’t suffer fools gladly. I value intellect, reason, logic, truth, purpose and adventure. And love. I’ve been one hell of a lot more than fortunate there, too.

What I do

I split my attention between running my own online ventures and helping business owners transform their marketing. I also help my wife run our sanctuary for aged and special needs animals (BFFS) in Pampanga, Philippines, which doubles as our home there.

Want to know more? Check me out and feel free to connect on LinkedIn. Or just reach out to me.

What people say...

These are people who know me well and have worked with me over a considerable timeframe. TG

Contact Me

I welcome enquiries from people who are committed to transforming their marketing and have both the patience and budget to back up that commitment.

Life is short. I only work with people whom I like and respect. 

Office: +61 1300 518 020
Direct: +61 406 764 555
(Also on Signal & WhatsApp)
Hours: Mon-Thu AEST (GMT +10)

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    Contact Me

    I welcome enquiries from people who are committed to transforming their marketing and have both the patience and budget to back up that commitment.

    Life is short. I only work with people whom I like and respect. 

    Office: +61 1300 518 020
    Direct: +61 406 764 555
    (Also on Signal & WhatsApp)
    Hours: Mon-Thu AEST (GMT +10)

    Name(Required)
    Email(Required)