The AI Showdown: LaMDA’s Conversational Prowess Takes on GPT-4’s Text Generation Mastery
Unless you’ve been living under a rock for the last four months, you will have at least heard of ChatGPT. You probably also know that Google has rushed to compete with this exciting new technology and released its ChatGPT competitor, Bard. Bard isn’t out...
Google’s Helpful Content Update · What You Need to Know
On 18th August, 2022 Google announced the “Helpful Content Update”. I rarely write anything about Google updates because they happen all the time and often, there isn’t really much to say. It looks like this update is different and may represent the kind of seismic...
An SEO Question: Do Mentions Without Links have any Value?
SEO professionals have known for a very long time about the value of mentions online, with links pointing to their websites. Getting quality backlinks to your website is still the number one driver of lifting both organic rankings and traffic. Particularly as...
Hey Google! What are you doing with my Meta Descriptions?
According to Danny Sullivan, head of Google Search Liaison, Google will not be migrating the meta description length warning to their new Search Console. Those who follow my Facebook group, Marketing Secrets, might recall my (rather frustrated) rant from a few weeks...
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